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⭐ Flexible hold level 2 · Shiny finish · Helps protect hair from UV rays
Twist, define and shape your hair with precision without feeling stiff. Shape Shift Molding Gum from Wella EIMI is an elastic styling gum that provides structure, separation and a smooth, glossy finish. It's ideal for everything from sharp, defined ends to braided styles and updos - while helping to protect hair from the sun's harmful rays.
Benefits
- Flexible team (level 2) that can be reshaped during the day.
- Provides definition, texture and separation without weighing down the hair.
- Glossy finish for a polished look.
- Helps protect hair from UV rays.
- Suitable for short and medium length hair – also works to manage fine hair and baby hair.
How to use the product
- Take a small amount and warm it between your hands until the consistency becomes pliable.
- Work the product into dry hair for maximum definition and separation.
- Shape, twist and gradually build up more product until the desired texture and shine is achieved.
- For a more controlled look, a small amount can be distributed through slightly damp hair before blow-drying.
Styling tips
- Use on fingertips for precise definition of ends and bangs.
- Glide lightly over the surface of finished hairstyle to tame flyaways and add extra shine.
- Combine with a light hairspray if you want longer-lasting hold without losing flexibility.
Result
A manageable hairstyle with defined texture and a smooth, shiny finish that can be adjusted throughout the day – without the hair feeling heavy or inflexible.
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🎄 Attention!
- Return policy extended until 31/1/2026
Free shipping:
- Free delivery when you spend over £99.00
We have the following delivery options:
- Delivery to a parcel shop
- Delivery to private address/workplace
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How long is your delivery time?
We have 4-8 working days delivery time.
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How much does delivery cost?
Delivery from: £8.99
Free delivery when you spend over £99.00
We have a packaging fee on all orders of £0.50
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How long is your return policy?
We always have a 14-day return policy from the day you receive the parcel.
RRP £22.25 Price £13.95
In stock online See shipping options
Fast delivery 4-8 days
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Free shipping - When you spend over £99
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Advice from experts
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